You might have seen over on Facebook last weekend that I was lucky enough to be featured in a Huffington Post article about “inbetweenies” by gorgeous blogger, Amanda from Latest Wrinkle (see it here). Awesome huh!
But what’s an inbetweenie and what’s so important about them?
Well, there are a couple of ways of looking at it.
In terms of shopping and sizing, and inbetweenie is someone who sits in between “normal size” stores, and “plus size” stores. So usually a size 16-18. They can find some things at the top of the range in a “normal” store, and some things on the bottom of the size range in the “plus” size stores.
Notice that I’m using big “”””””” when I say “normal” and “plus size”. I hate that fact that we have to differentiate! Everyone is normal in their own very special way. And it’s really important to remember that.
Everyone is normal in their own, very special way
Here are a few amazing inbetweenies that I follow on Instagram….
Some gorgeous inbetweenies to follow: Samantha Bolger | Kimba Likes | iCurvy
OR.
The way I think about an inbetweenie, and the reason I call myself one, is that I feel an inbetweenie is someone what is not realistically and consistently represented in mainstream fashion advertising.
I’m not a size 8, nor am I a “plus size” size 16 which are usually the two sizes used in advertising. I’m pretty much a standard size 12 – somewhere right in the middle of those two sizes and sometimes I really crave more people who represent MY size.
I think diversity in fashion advertising is severely falling behind for most major fashion brands and I just want to see more people of ALL shapes and sizes represented right?
Now don’t get me wrong, I think both these women are absolutely gorgeous in their own right, but I sometimes find it hard to relate to them in advertising. Will what they wear, suit me too?
Saying that, there are some AMAZING brands leading the way in using a diverse range of women, not just models (normal, or plus size) in their advertising campaigns. And we need to see more.
Stores like Aussie brand Katies are using several influential bloggers of different shapes and sizes in their latest campaigns (including my awesome bloggy friends Nikki from Styling You and Sonia from Sonia Styling). And NZ brand Augustine by Kelly Coe has used some of her friends and family in shoots to give people ideas on how her clothes fit on different shapes and sizes.
These guys are leading the way, but I think we need to see more diversity! What do you think? What would YOU like to see more of in mainstream fashion advertising? Or have you just given up and started following awesome blogs (like this one haha!) for your style-fix?
I’d love to know what you think! Tell me in the comments below
Until Next Time, In Love and Style Always,
I read the article in Huffington Post last week, while googling, pinteresting an instagram searching trying to find someone showing style and fashion, and being the same-ish size as me.
And I loved the label! I am an inbetweenie! Not someone who is invisible because straight sizes are not curvy enough, an plus size Is too big (I am a US 10 in the bust, 8 in the waist and 12-14 in the hips).
And there are others like me! Yay! Sorry Am just so overjoyed by it. I have felt so bad comparing myself to size 2 models with rectangle bodies. Now I look to inbetweenies and plusizers. What they wear might be too big for me, but the proportions are most often more like mine.
By the way I love the blog Curves and Confidence. She is also inbetweenie and has great style.
Hey Saga, thats so awesome to hear that you have found your people haha! You are totally right about the proportions thing too! It’s as much about relating to your shape, as it is your size.
I’ll be sure to check out Curves and Confidence too!
xx
Love this post. I can wear an 8-12 but usually a standard size 10 and still feel I’m an inbetweenie. I much prefer blogs and insta to see real women, styling stuff from all stores, cheap and cheerful like Kmart, to Sussan to high end fashion! It’s what makes us all unique. Love your style gorgeous girl!
Thanks Diana!! I think at some point everyone feels a little like they aren’t represented in media and advertising. Thats why, like you said, the online world is so great for getting insp0 from heaps of different places and amazing women of all shapes and sizes! x
Why thank you for featuring me!
I’m an inbetweenie because EnormoBoobs. I often need to size up because of that and then discover they’re too big everywhere else.
I wear a 12-16 depending on cut and design and brand and fabric.
I’ve learnt not to look at size labels but to use my trained eye to look at shape and cut.
thanks for being a bangin’ inbetweenie! xx